Sverige means Sweden in Swedish and it's pronounced Sveria (yep, I am learing swedish....I can even count to twelve now!!!!).
Boxer is a company that sells digital TV in Scandinavia and Robert is their face (so to speak). Anyway he was absent for a while and made his big comeback with this ad. What was he up to all these years? Well, being a spiritual teacher in California of course.
Done at Swiss International AB.
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